The legal industry is notoriously fluid, in that lawyers can work for a number of different employers throughout their career, and there is constant movement within different law firms. But how do you ensure that your career is moving forward as these changes take place? As a lawyer, it’s important to build yourself a strong and reputable profile. By making yourself a visible and respected industry leader in your legal area of expertise, you’re more likely to be considered for promotions and continually develop your career.
Here are a few tips on how to increase your profile in the legal industry.
– Network. The key to a strong profile in the legal industry is networking. Networking can sometimes be thought of as a dirty word, but it doesn’t have to be aggressive or insincere. Networking can simply involve continually following up on leads and keeping in contact with people you’ve met at industry events or within your line of work. The saying ‘it’s not who you know, but what you know’ rings true, but it’s also important that when you meet people, you ask smart and intelligent questions, are amiable, and actively pursue a relationship with them. That way, you’ll always come to mind should legal jobs in your area of expertise arise.
– Contribute to or comment on legal journals. If you’re not confident or experienced enough to publish journal articles yourself, you can still be involved in the conversations that circulate around such articles by commenting on the stories. Additionally, you can submit your own articles for online legal blogs, or ask to be involved in the writing of reports and articles within your law firm that are often distributed to clients. Being involved in industry news and commentary on events or developments will help build your reputation as a knowledgeable and experienced lawyer.
– Host a blog. Whether you are just starting out or have some experience behind you, a blog is great way to create a profile and identity for yourself. Blogs allow for short, insightful yet more relaxed posts and articles. It also presents the opportunity to associate and network with a number of other legal bloggers.
– Be a presence in social media and in online spaces. Even the legal world has made the shift and transition to social media. One of the most effective ways for a lawyer to make themselves an industry leader in today’s online space is to have an active and frequently used Twitter account that gives their followers interesting and relevant tweets.
Building yourself a name within the legal industry and constantly improving your profile will make you more visible and reputable. Whether you’re involved in environmental or corporate law jobs this will help make you the most attractive candidate when positions arise, and help to fast-track your career.
More detailed information on increasing your legal profile.
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